BIG PICTURE

SWISS was probably one of the most affected companies in Switzerland during the coronavirus pandemic. Virtually the whole operation was put on hold overnight. When the world reopened in mid-2022, the first task was to reawaken the Swiss people's desire to travel. Not so easy since we've all had become comfortable in our home offices and Alpine chalets.

CREATIVITY

The fact that the world is opening up again is only one side of the coin. On the other side are the customers themselves. "Travel is what you make of it." puts them in charge of really enjoying this regained freedom. Because the world is only as big as you make it for yourself.

YEAR

2022 / 23